Techmeme adds an author leaderboard, introduces a linking-based metric to rank by "Leadership"
Update for July 19, 2017: Today, Techmeme's Leaderboards changed in three ways:
- The biggest difference is that we modified how "Leadership" is computed to better reflect the volume of inbound linking authors and publications receive from industry sources. Previously, a post simply appearing on Techmeme would boost Leadership inordinately, even if had attracted relatively few inbound links. Now we only take into account posts that receive above a basic threshold of inbound linking. As a result, originators of scoops and other highly-cited pieces are better represented.
- Both lists now draw on 180 days of Techmeme history, up from 90 days.
- We now only show 50 entries instead of 100, since comparisons past 50 are less meaningful given the small differences in "Presence" or "Leadership". (If you desperately need more data for any reason, tell us why at )
Earlier post: Today we've expanded our Leaderboard page to offer four lists instead of one. In addition to ranking publications, we now rank authors. On top of that, we've introduced a second ranking method that takes links into account, to better reflect more influential writers and publications. We've also expanded the window of Techmeme history the leaderboards draw on from 30 to 90 days. A larger data set makes the results less susceptible to daily swings.
Why this? Why now?
To explain today's changes, let's rewind to the year 2007, before Techmeme had a leaderboard. Back then, a story would appear on Techmeme when our algorithm found the number of tech blogs linking to it was sufficiently large. As a result, Techmeme was a good reflection of technology's most-referenced stories. Given this function, people soon began asking for a leaderboard of the publications most frequently on Techmeme, since it would reflect the most-referenced publications. So when we eventually did introduce it in October of 2007, it made a splash.
Over time, however, we changed our story selection in a manner than muddled what this leaderboard represented. In December of 2008, we introduced human editors, giving them final say on the stories we posted. Increasingly, many of our selections reflected not the most-linked stories in tech, but rather accounts of news events our editors decided were best for our readers. For instance, when a big announcement appears on one of Google's blogs, we'll often post a story from a publication putting the news in a fuller context, even though Google's announcements usually receive far more links than any news publication. As a result, our leaderboard over time tended to weigh sites that explain news a lot more than it did originally, making it harder for sites specializing in scoops or insights to rank as highly.
Even as our leaderboard became less about the most-cited publications, interest grew in tracking something else on Techmeme: authors. For several years, CrunchBase published leaderboards ranking authors using data scraped from Techmeme's archives. (CrunchBase removed these lists following their redesign.) Meanwhile, the continued rise of Twitter and Facebook, which make it easy to follow individuals, combined with the escalating battle for tech writers with its much-ballyhooed poachings, led to an environment where personal brands for writers rivaled brands of publications. As a result, someone at nearly every top technology publication on the hunt for talent has asked me personally in recent years for data on the top Techmeme authors.
These two considerations led to the new lists we introduce today. Not only do we finally offer our own author leaderboard, but by ranking publications and authors taking links into account, we restore the original importance of linking in our leaderboards.
The details on Leadership vs. Presence
Prior to today, we ranked publications only by Presence, defined as what percentage of headlines featured on Techmeme came from a particular publication. Presence-based author and publication leaderboards now appear as the third and fourth lists on our leaderboards page. The leaderboard we published up until today, of course, corresponds to the fourth leaderboard here ("Publications, ranked by Presence").
Our new "Leadership" metric measures the amount that tech sites and social media posts captured in Techmeme's tech-focused crawl link to the posts featured on Techmeme. The percent shown in the table is derived by dividing the total value for a given author or publication's posts by the total value for everybody's posts over the past 90 days.
Why the name "Leadership"? First, because other writers tend to follow the writings of these authors with rewrites, responses, and other sorts of follow-on reports. And second, as a fun nod to the notion of thought leadership simultaneously valued and scorned by the industry.
To conclude, some Q&A: